Fellow direct mailers . . . sometimes I like to remind you of what a great medium we have in direct mail. That’s because “snail mail” doesn’t get the respect it deserves today. Critics will say that in the 21st century other methods of communication are much more popular. There’s e-mail and texting and Facebook […]
benefits, campaign-results, direct-mail, direct-mail-marketing, profit
You may think you’re in business to sell financial courses, or clean carpets, or sell health supplements. But that’s only part of the story. The other, critical part of being in business concerns the people who are paying you money for your product or service – your customers. Without your customers, you’re an office with […]
customers, direct-mail, direct-mail-marketing